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AR Retail Experience

A WebAR product visualization platform that lets shoppers place photorealistic 3D products in their own space before purchasing — reducing returns by 34% and increasing conversion by 28%.

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Category

AR / XR / E-Commerce

Platform

WebAR (iOS & Android)

Integration

Shopify · WooCommerce

AR Retail Experience preview
AR in Action

The Challenge

A premium furniture and home décor retailer was struggling with an industry-typical 28% return rate — customers ordering items that didn't fit their space or match their décor. Each return cost an average of $47 in logistics and restocking, representing millions in annual losses.

The solution needed to work on any smartphone without an app download, support their catalogue of 2,000+ SKUs, and integrate directly into their Shopify storefront with a single line of code.

Our Solution

We built a WebAR platform using 8th Wall's WebXR engine, combined with a custom 3D asset pipeline that converts the client's product photography into photorealistic GLTF models at scale. Shoppers tap "View in AR" on any product page, grant camera access, and instantly place the item in their room — no app required.

The platform integrates with Shopify via a lightweight JavaScript snippet. A CMS allows the client's team to upload new products and manage their AR catalogue without developer involvement. Shadow casting, occlusion, and realistic material rendering make the AR placement indistinguishable from the real product.

Technology Stack

8th Wall WebXR Three.js GLTF / GLB Blender (Asset Pipeline) Node.js Shopify Liquid AWS S3 / CloudFront React CMS

Results & Impact

34%
Reduction in product return rate
28%
Increase in conversion rate
2,000+
Products available in AR

Want AR for
your products?

We build WebAR experiences for retail, real estate, education, and events — no app download required. Let's talk about your use case.

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